Affliction clothing hit the ground running when its in-your-face clothing brand was launched in August 2005. Since then the label has cleverly created a buzz by aligning itself with celebrities, rock bands, athletes and the Prince of Darkness himself – Ozzy Osbourne.
Besides his music and a penchant for bats, the prince of darkness is probably best known for his off-the-wall comments, (“Of all the things I’ve lost the thing I miss most is my mind.”) and the smash-hit, dysfunctional family MTV reality show, The Osbournes. Affliction brought Osbourne on board with the Prince of darkness Signature T – A Red Premium limited edition showcasing select bands, musicians, and athletes, which has proved to be not only a clever marketing strategy, but also another successful addition to their growing line of clothing.
Affliction clothing quickly established itself as the celebrity fashion standard that speaks to a generation’s fast and loud contemporary lifestyle. Affliction shirts, T-shirts, polos and hoodies’ graphic designs and imagery are inspired by legendary tattoo artists and convey a street philosophy of loud music and in-your-face contemporary fashion. A recurring theme throughout the clothing range is skulls, roses, crows and angels.
The Affliction designer denim line features a variety of different washes and the jeans have nice little touches such as custom skull buttons as well as skull rivets. The jeans are expensive, but have many unique touches which make them worth every dollar. Some of the Affliction clothing range can be picked up at discount prices wherever you are luck enough to find an Afflicition sale.